Throughout my years of experience in fashion I have seen the passion of small designers and their collections never reach fruition due to poor business planning. My business plan is simple. Designers love to be creative and design. I love to consult on small businesses. Together we can be a perfect team, with one side keeping the creatively flowing and the other watching that all important bottom line.
I have had the opportunity to help grow several up-and-coming fashion
brands, in multiple areas of the retail and wholesale fashion business,
bringing them to the next level. Currently I work for a vertically
integrated, aspirational retailer, in the Merchandise Planning division
focused on eCommerce. My breadth of experience encompasses both the
high-end, iconic retailers: Barneys New York, and the iconic National
retailers like Macys Inc. With my background being deep in the core of the
business, developing business and sales plans, creating pr/marketing
strategies and merchandising, I am able to focus in on each brand’s needs
and see the big picture. While I’ve worked with brands both large and small,
my passion lies within the boutique world, and I am now focusing on applying
this knowledge to grow the fashion industry.
– My ideal client has manufacturing, samples, and a goal set in place, someone who may have their business plan written down, or at least knows where they are headed.
– What I can offer is a rich background in fashion, fashion show production, sales, public relations, planning, accounting and online merchandising.
– Services, include Business Plan, PR strategy, Sales/Marketing plan, and Exit Strategies.
If you have your product and need the tools to get off the ground, this is a great opportunity for you. If you’re interested in learning more, please contact me so we can set-up a time to meet and discuss further.
Look forward to hearing from you.
Regards,
Syama
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